Why we love Mixing it up!
Lego Serious Play is a powerful tool for getting deeper insight into what motivates people/users/customers through the use of metaphorical story telling.
What makes it even more impactful is if you Mix it up with other tools/frameworks. Here is an example.
We were conducting a session to understand how people felt about their lives and what were the need gaps. So we used the ‘Wheel of Life’ to get people to map out how they feel about their lives currently on 8 different attributes: Family & Friends, Health, Finances, Career, Contributions to Society, Recreation, Personal Development & Romance.
Once that was done, then everyone was asked to build a model using Lego bricks of the one thing they would change in the future and tell the story of the model they had built.
This approach had a few advantages:
- It was highly engaging, everyone wants to know what their Wheel of Life looks like
- It enabled us to go from Current to Future state quite easily and effectively
- It provided a structured (an easier) way to explore people’s lives in a deeper way
- It was easy to establish priorities in an implicit way
“There is no greater agony than bearing an untold story inside you” Mary Angelou